About Us
Kunming Lanyu Biotechnology Co., Ltd. was founded in 2019, focusing on the characteristic plant-derived beauty sector of Yunnan Plateau. Leveraging the region’s abundant botanical resources, the company has built a plant extract research system with in-house R&D laboratories and manufacturing plants, holding a number of patents. It crafts natural plant-based personal care products through cold-process techniques and full-chain quality control.
The company owns brands including **Lindie** and **Southern Blossom**, with a product portfolio covering handmade soaps, essential oils and more. Upholding the philosophy “Beauty comes from plants, quality comes from perfection”, it stays committed to natural and healthy skincare. Drawing on Yunnan’s unique biological resources, it empowers local development through the plant extract industry and operates in compliance with regulations in a steady manner.
3,000 mu
Our Own Rose Plantation
Partnered Scenic Spots & Physical Stores
Partner Distributors
500+
200+
Founder
Kunming Lanyu Biotechnology Co., Ltd. was founded in 2019, focusing on the characteristic plant-derived beauty sector of Yunnan Plateau. Leveraging the region’s abundant botanical resources, the company has built a plant extract research system with in-house R&D laboratories and manufacturing plants, holding a number of patents. It crafts natural plant-based personal care products through cold-process techniques and full-chain quality control.
The company owns brands including **Lindie** and **Southern Blossom**, with a product portfolio covering handmade soaps, essential oils and more. Upholding the philosophy “Beauty comes from plants, quality comes from perfection”, it stays committed to natural and healthy skincare. Drawing on Yunnan’s unique biological resources, it empowers local development through the plant extract industry and operates in compliance with regulations in a steady manner.
Ren Zhonggang
Co-founder
Zhang Dangfen
Co-founder of the Lindie brand. Inheriting traditional Yunnan craftsmanship, selecting highland fresh flower raw materials to create natural and healthy skincare products. Promoting the industrialization of local biological resources, inheriting and innovating Yunnan handmade soap culture, and leading Lindie to rank among premium plant skincare brands.
2014
The brand "Lindie" came into being. Drawing on Yunnan’s abundant flower and botanical resources, it has delved deep into the handmade essential oil soap segment and focused on fundamental research of plant skincare raw materials.
Brand Genesis
Dovelopment History
2016
Establishment of Supporting Commercial Entity
Yunnan Bidong Trading Co., Ltd. was officially established, building a supporting system for product sales and distribution channels.
In-house Factory Construction · System Building Phase
The brand "Lindie" came into being. Drawing on Yunnan’s abundant flower and botanical resources, it has delved deep into the handmade essential oil soap segment and focused on fundamental research of plant skincare raw materials.
2019
Industry Honors Accoladed
At the China Influential Enterprise Brand Awards, Lindie was honored with the title of "China User Trusted Brand".
2021年-2023
Technology Accumulation · Patent Breakthrough Phase
In 2021, it secured a utility model patent for handmade soap stirring equipment to consolidate production strengths and establish technical barriers for core equipment.
On June 7, 2022, the company obtained an design patent for "Soap (Square Soap)", and launched new Lindie skincare products including rose fresh flower stock solution and plateau rose essential oil.
In 2023, the company was awarded the title of Vice Chairman Unit of Kunming Juye Chamber of Commerce and recognized as a High-tech Enterprise, with its industry influence growing steadily.
2021年-2023
Technology Accumulation · Patent Breakthrough Phase
May 9, 2024: Kunming Lanyu Culture Communication Co., Ltd. was established
July 17, 2024: Yunnan Lanyu Supply Chain Group Co., Ltd. was established
July 19, 2024: Kunming Lanyu Soap Industry Technology Co., Ltd. was established
November 12, 2024: Kunming Jiandanshuo Culture Communication Co., Ltd. was established
Product & Patent Breakthroughs
On November 29, 2024, the company obtained a design patent for "Handmade Soap (Figurative Soap)", enriching the shape categories of essential oil soaps. Meanwhile, it launched a new skincare product — rose petal mask, which sold 500,000 units in its first year on the market.
2025
Full Industrial Chain Improvement ·
Year of Qualifications & Honors
March 7, 2025: Kunming Lanyu E-commerce Technology Co., Ltd. was established
April 17, 2025: Kunming Lanyu Agricultural Development Co., Ltd. was established
May 15, 2025: Kunming Lanyu Management Consulting Co., Ltd. was established
May 30, 2025: Yunnan Jiandanshuo Technology Co., Ltd. was established
Full Industrial Chain Improvement ·Year of Qualifications & Honors
January: Became a member unit of Yunnan Youth Entrepreneurship Association
February: Recognized as a Yunnan Science and Technology-based Small and Medium-sized Enterprise
June: Obtained the.cn National Top-Level Domain Name Registration Certificate
December: Passed the re-evaluation for High-tech Enterprise status
2026
Advanced Extraction Technology Upgrade Phase
Mar 17, 2026 –
Patent: Double-layer Filtration Device for Continuous Separation of Essential Oil
Apr 3, 2026 –
Patent: Dehydration & Purification Device for Essential Oil Extraction
Continuously advancing our core expertise in Yunnan Plateau essential oil extraction.
Core Advantages
Leveraging its self-owned rose bases and Yunnan’s natural botanical resources, the company builds distinctive advantages in natural raw materials starting from the source. Supported by a professional laboratory, multiple patents, cold-process craftsmanship and full-link quality control, it consolidates quality barriers in production. It operates on Tmall, JD.com online, and partners with over 500 scenic spots and stores across Yunnan offline, establishing an integrated online-and-offline sales network. With the brand portfolio including Lindie and Flower of the Southland, it builds reputation, enhances user stickiness and strengthens its competitiveness in the industry.
云南兰郁供应链集团有限公司
Yunnan Lanyu Supply Chain Group Co., Ltd.
Yunnan Bidong Trading Co., Ltd.
Kunming Lanyu Daily Chemical Co., Ltd.
Kunming Lanyu Biotechnology Co.,Ltd.
Kunming Lanyu Soap Technology Co., Ltd.
Kunming Jiandanshuo Cultural Communication Co., Ltd.
Kunming Lanyu E-commerce Technology Co., Ltd.
Kunming Lanyu Agricultural Development Co., Ltd
Kunming Lanyu Technology Industrial Co., Ltd.
集团子品牌
Brand Introduction
林小蝶
芊芊花
草木自在
久之森林
苏闻夏
百鹊草
南国之花
南屏公主
花世纪
小象与孔雀
Among them, Lindie, the best-selling skincare brand, has won the honor of "China User Trusted Brand", and its parent enterprise has been recognized as a Yunnan Science and Technology-based Small and Medium-sized Enterprise. Many star products under the brand, including rose essential oil soap, rose essential oil, rose hydrosol and rose mask, hold national core patent certifications.
Upholding the core skincare philosophy of naturality and health, the company has risen rapidly in Yunnan’s essential oil soap market by virtue of its distinctive brand image, superior product quality, continuous innovative R&D strength, and sharp insight into the essential oil soap segment. Adopting diversified business models of B2C and B2B2C, the enterprise has successfully incubated multiple proprietary brands and built a rich brand portfolio.